How can I help student ambassadors be successful?
Gen Z students expect to have virtual connections with their peers, and with Wisr, your institution can foster that dialogue and nurture prospective students. Currently-enrolled students are highly trusted sources. Admitted students who had a chat exchange with a student ambassador were 6% more likely to yield than students who had chats with other types of users within Wisr. It's important that your student ambassadors feel empowered to share more about who they are and make connections.
First, ensure student ambassadors are set up for success:
1. Promote the download the iOS mobile app for Wisr Communities (if applicable)
Note: The mobile app will allow your student ambassadors to get notifications pushed right to their mobile device in order to answer chats and discussions in real time.
2. Ensure they've built out their profile and checked topics they are "willing to help with"
3. Encourage they record an intro video to share a personality outside of their profile
Second, help student ambassadors initiate the conversation with these actionable tips:
1. Recommend posting question-based posts in communities and/or discussion groups to engage students
Tip: Post a reactionary poll prompting the use of emojis. For example, "What are you most excited for at Wisr U? React with the correlating emoji!"
8 community post themes to share with your student ambassadors:
- Academic and Student Life: Share how they balance academic and co-curricular activities
- Real Life Firsts: Doing laundry? Sharing a bathroom? Waking up on your own? Grocery shopping? Share about these real-life first-time experience that students may want to know about when they head off to school
- Tell a story: Share a story about a fun or exciting experience. Maybe a proud moment from class or a great memory at an athletic event
- Navigating Financial Aid: Share resources that might have been helpful when dealing with college affordability
- Support Belonging: Talk about experience as part of an affinity group or identify where they feel comfortable to share
- Getting Paid: Post about getting a part-time job on or off campus. What resources can a student tap into that is looking to work while attending classes
- Volunteering and Getting Active: Gen Z students are socially aware and want to be involved in creating better futures. Share around volunteering and making your voice heard on campus
- Looking to the Future: What experiences should admitted students look forward to that will help share their future life and career options (internships, academic programs with faculty, study abroad. etc.)
2. Share the “Member Without a Connection” report with student ambassadors so they can target students that do not yet have a connection or remind ambassadors to do this on their own using the Ambassador Dashboard.
Tip: Recommend they spark the topic of conversation based on the goals a student has indicated they'd like to learn more about and the topics they, as a student ambassador, are"willing to help with". Students with at least one connection yield at higher rates
3. Remind student ambassadors to post topics from one-on-one discussions into the community. If one student has the question, it’s likely that others do as well
4. Ensure student ambassadors dedicate time to skim community discussion threads and reply within the groups
5. Use the @ Mentions feature to directly tag student members and fellow ambassadors in posts and discussions to share relevant content and/or get people talking!